Disney Channel Launch Idents

Foxtel launched the new Foxtel Movies Disney Channel on April 10, with an ident featuring a tvc originally from the UK, tailored for Australian audiences. To tailor the ident to local Australian markets, some shots needed to be replaced with Australian cities, and I was lucky enough to be given the job of recreating the first shot with Brisbane, Perth and Adelaide.

Being a fan of Disney since I was a little girl (who is still in love with all things sparkly), I worked on these final composited shots with much care and nostalgia, giving myself the brief of first being true to the original tvc for a seamless transition, but also keeping the element of magic in my version. Another priority was staying as authentic as possible to the look of the Tinkerbell sparkles.

I spent about two days on each of these final composites, creating sky replacements and colour corrections that reflected the look of shot 2 in the UK tvc, adding in more lights to the cities, slowing down the motion of a van across the Story Bridge, adding in boats and extra water reflections for both the Brisbane and Perth shots, using Trapcode Particular for the Tinkerbell trail and matching its reflection where needed, and also creating light glows on areas of the image where her light would affect the surfaces that she would pass over - particularly along the water, edges of the bridge, and the path area of the Adelaide version.

It was a lot of fun travelling around Australia for 5 days with DOP Miklos Janek, shooting guerrilla style in Brisbane, Perth and Adelaide, looking for that one magic shot per city. Being only one shot, it was a perfect to work in a small team of two on location. The final Australian ident was completed by Ink Project, who created the first shot with the Sydney Harbour Bridge http://www.inkproject.com/projects/foxtel-disney

Original Sky Disney Tinkerbell commercial made by Golden Square http://www.goldensq.com/news/stories/2013/Mar/Sky_Disney?portfolio=page2